2110 K Street Sacramento, CA 95816
KOVA.
Free Consultation
+1,140%
2.81 million
$814.8K
12 months
Cobex Construction Group came to Kova Team with almost no visibility across their target markets. Within less than a year, we transformed their SEO into a scalable growth system, increasing monthly clicks from 570 to over 7,000 while expanding their keyword footprint from 518 to over 41,000.
At the same time, impressions grew from under 100K to over 2.8 million, and rankings moved from page 5 to page 1 across thousands of keywords. Today, Cobex dominates multiple cities, ranks top 3 for hundreds of high-intent searches, and consistently shows up across both Google and AI-driven search results.
Roofing & Construction
Sacramento, CA
12 months
20-200 employees
570/month
99,900/month
Page 5 avg, no presence
No visibility or structure
Before working with Kova Team, Cobex had almost no organic presence. They were averaging just 570 clicks per month and ranking on page 5 for most of their target keywords.
Only 37 keywords were on page 1, and just 3 were in the top 3 positions. They were not showing up for high-intent searches like “roof contractor near me” or “roof replacement,” which meant competitors were capturing the majority of their potential leads.
On top of that, they had no location-based SEO structure, weak authority, and zero presence in AI-driven search results. There was no system in place to scale traffic or generate consistent inbound opportunities.
THE RESULTS
570/mo
7,070/mo
3
2,831
37 keywords
2,691 keywords
$4.1K/mo
$814.8K/mo
99.9K to 2.81M impressions
3 to 2,831 AI overviews
518 to 41,829 keywords
58 to 847 AI mentions
THE PROBLEM
Cobex needed to compete in multiple cities, rank for high-intent roofing keywords, and generate consistent leads without relying on ads. The challenge was turning a low-visibility website into a dominant presence across search, maps, and AI platforms.
No page 1 rankings
Invisible in key cities
Limited keyword reach
Low authority
No AI visibility
We don’t guess, we reverse engineer. At Kova Team, every campaign is built around how people actually search, how Google actually ranks, and how we can systematically take over that space. Instead of chasing trends or vanity metrics, we focused on three core drivers that consistently produce results: authority, content, and location-based visibility.
We believe SEO is not just about optimization, it’s about building a system Google can trust and scale. Before anything grows, the foundation has to be right.
Websites must be structured for both users and search engines
Google must be able to crawl, understand, and trust every page
Internal linking should support authority flow across the site
Site architecture must allow for long-term expansion
We don’t create content for the sake of content. We create content based on how people search & what Google is rewarding. Every page exists to match a specific search intent.
High-intent keywords drive the strategy, not guesswork
Content is designed to capture buyers, not just traffic
Coverage expands across all relevant variations of a service
Ranking is not just about relevance, it’s about trust. Google prioritizes businesses it believes are credible, established, and authoritative.
Authority is built through high-quality backlinks
Not all links are equal, quality always outweighs quantity
Authority compounds over time and drives long-term rankings
EXECUTION
Full SEO audit (technical, content, authority, structure)
Keyword research focused on high-intent + local searches
Competitor analysis and gap identification
Baseline reporting setup (rankings, traffic, visibility)
Set up / optimize GBP + local tracking (heatmaps, rankings)
Optimize core pages (homepage, service pages, metadata)
Build city-based pages for primary service areas
Launch blog content + begin monthly backlink acquisition
Expand into additional cities and service areas
Build secondary service pages and keyword variations
Strengthen internal linking across all pages
Continue monthly backlink acquisition
Refine pages based on early ranking data
Push top-performing pages higher in rankings
Expand content around winning keywords
Strengthen service + city page combinations
Continue consistent blog publishing
Build backlinks to deeper internal pages
Optimize underperforming pages
Improve internal linking for authority flow
Increase visibility in organic and local results
Double down on highest-performing keywords and pages
Expand into new cities and keyword clusters
Strengthen topical authority across the website
Continue consistent blog content
Continue monthly backlink acquisition
Optimize for AI Overviews and structured search
Improve content structure and engagement
Refine pages based on performance data
Target more competitive, high-value keywords
Reinforce top-ranking pages with additional content
Continue consistent blog publishing
Continue monthly backlink acquisition
Identify and fix ranking plateaus
Expand topical coverage across services
Analyze full campaign performance and growth
Prune or improve underperforming content
Recap year #1 and build roadmap for continued scaling
Continue monthly backlink acquisition
Strengthen long-term authority signals
Optimize conversion paths (calls, forms, UX)
Strategize next phase to compete with DA 30–50 competitors
KEY TAKEAWAYS
We don’t run SEO campaigns. We build systems that scale visibility, authority, and revenue.
We don’t guess what to target. We build around what people are already searching.
Not theory, not trends. Real ranking factors: authority, content, and structure.
Traffic means nothing without intent. We prioritize searches that lead to real business.
One page doesn’t win. One backlink doesn’t win. Systems win.
Everything we do is measured, tracked, and optimized based on performance.
Ownership Team
